The Battle for the Fitness Market Through the Eyes of Diogo Corona

The son of Edgard Corona, Diogo Corona, took over TotalPass in 2019 while the operation was still young. This was a new direction for the company and a direct response to Gympass, which introduced a platform allowing people to get a specific gym package. Diogo came in as the CEO, bringing leadership and direction to take TotalPass to the next […]